Development of a local wisdom-based social media literacy model for K3 behavior in public transport drivers in Padangsidimpuan city, Indonesia

Authors

  • Nayodi Permayasa Department of Public Health, Universitas Aufa Royhan, Padangsidimpuan, North Sumatera, Indonesia
  • Anto J. Hadi Department of Public Health, Universitas Aufa Royhan, Padangsidimpuan, North Sumatera, Indonesia https://orcid.org/0000-0003-0944-5754
  • Haslinah Ahmad Department of Public Health, Universitas Aufa Royhan, Padangsidimpuan, North Sumatera, Indonesia
  • Indra Maulana Dongoran Department of Entrepreneurship, Faculty of Business and Applied Education, Universitas Aufa Royhan, Padangsidimpuan, North Sumatera, Indonesia

DOI:

https://doi.org/10.18203/2394-6040.ijcmph20230608

Keywords:

Driver, Knowledge, OHS behavior, Social media literacy based on local wisdom

Abstract

Background: Unsafe driver behavior and driver negligence while driving, one of which is making phone calls while driving a vehicle, can cause traffic accidents and death.

Methods: The research design used a quasi-experiment. The research was conducted at the Padangsidimpuan city passenger terminal. The research subject was a public transport driver. Research intervention for 5 months by providing social media literacy modules/guidelines based on local wisdom, leaflets and posters, every month a visit or monitoring of drivers was carried out using a research questionnaire. The research instrument was a research questionnaire used to measure changes in OSH behavior (pre-test and post-test) and the media used were modules, leaflets and posters. Data were analysed by univariate, bivariate, multivariate analysis with SPSS and Friedman test, Mann Whitney test and post hoc test.

Results: The results of this study found that at the initial measurement of knowledge with the post 1 measurement, the p value =0.007, the initial measurement with the post 2 measurement p=0.000 and the post 1 and post 2 measurements p value =0.001. This means that there was a significant difference in knowledge between the initial measurement and the post 1 and post 2 measurements.

Conclusions: This finding can be concluded that knowledge of safe driving has a greater influence on unsafe behavior compared to years of service.

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Published

2023-02-28

How to Cite

Permayasa, N., J. Hadi, A., Ahmad, H., & Dongoran, I. M. (2023). Development of a local wisdom-based social media literacy model for K3 behavior in public transport drivers in Padangsidimpuan city, Indonesia. International Journal Of Community Medicine And Public Health, 10(3), 968–973. https://doi.org/10.18203/2394-6040.ijcmph20230608

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Section

Original Research Articles